Rootly AI SRE vs FluidifyAI
Rootly's Incident Response and On-Call Essentials plans are each $20 per user a month, sold as separate products, which puts the combined list price at roughly $24,000 a year for a 50-user team. Rootly offers a discount for buying Incident Response, On-Call and AI SRE together, and startups under 100 employees with under $50M raised can get up to 50% off.
The FluidifyAI suite is Regen, Neuri, Reflex and Gills: on-call, root cause analysis, auto-remediation and a conversational interface, sharing one incident record. Pricing is published and self-serve, starting at $0.
Bundled by default, not as an upsell
Rootly's pricing structure treats incident response, on-call and AI SRE as three separate products that get cheaper when bought together, per Rootly's own pricing page — which means a team starting with just one still pays the unbundled rate.
FluidifyAI's Business tier already includes Regen, Neuri, Reflex and Gills together for $200 a month flat; there's no separate on-call, RCA or remediation product to buy and then discount back down.
| Metric | FluidifyAI | Rootly AI SRE |
|---|---|---|
| 50-user team, annual cost (list) [source] | $2,400 | ~$24,000 combined |
| Products bundled by default | Yes, 4 modules | No, priced and sold separately |
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